Claire Fowler


Claire has 20 years of experience as a senior marketer within the drinks industry, working with some of the UK’s leading brands in both soft and alcoholic beverages. Having sat on the Portman Group Public Affairs Directors’ Committee for several years, she played an active role in shaping guidance for digital marketing within the industry.

Claire also led her employer’s corporate social responsibility programmes, including working closely with Drinkaware and Community Alcohol Partnerships.

She was closely involved with other trade bodies such as Wine and Spirit Trade Association, The National Association of Cider Makers and The British Soft Drinks Association, giving her broad awareness of the issues across the drinks market, from a consumer and trade point of view. Claire now works for an independent marketing consultancy.

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