The Portman Group is delighted to welcome Damm UK as its newest full member, bringing The Portman Group’s overall membership to 22 companies from across the drinks industry – the largest ever. As the alcohol industry’s self-regulator and social responsibility body, entering the 30th year of its Code of Practice, having a strong and flourishing membership is essential.
Damm, best known for its iconic Estrella Damm lager which it has been brewing since 1876, has a long history of producing a number of well-known beers and lagers, some of which will now be brewed in the UK in Bedford at the recently launched Damm Eagle Brewery.
Luke White, Managing Director, Damm UK said: “As a total beverage company that produces alcohol, we take responsibility very seriously. Becoming a member of the Portman Group in Damm’s 150th year of operation demonstrates our commitment to ensuring that all our customers and consumers are enjoying our products in a responsible and moderate way. We are delighted to join other members and look forward to working together in ensuring a responsible alcohol industry.”
Matt Lambert, CEO of The Portman Group said: “The Portman Group has been working in partnership with its industry members for more than 30 years to encourage responsible business practices and moderate consumption by those who drink alcohol and as such, we are excited to welcome Damm UK as our newest member. Being a responsible producer has meant that joining the Portman Group was an easy step for Damm and we look forward to working with them to ensure they continue to market their products responsibly and encourage them as leaders in best practice across the drinks industry.”